Branding is not just designing a logo, it is not designing a business card, designing a flyer, or any other graphics. You can’t just design a logo and say “that’s our branding.”
It’s factually incorrect.
So what is BRANDING?
Branding can be defined as one of the crucial marketing practices of creating the name, logo, design, and the symbolic elements related to the brand to create a distinctive identity in comparison to the other brands in the market and also providing impetus to the product differentiation.
Branding simply means how people view and perceive your company.
It’s also how you as the owner, and your workforce view and perceive the company.
Your what, your how, and your why is branding
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